URBNSURF
Brand Identity & Campaigns
Concept & Design
Creative Direction: Libre Design
Surf & More
While working closely with the URBNSURF team, the goal was to breathe some fresh life into the brand while celebrating all the surf park has to offer. This has included a brand refresh, numerous campaigns, and new merchandise. Subtle design elements and a dynamic grid system aim to showcase the photography and messaging while developing a recognizable brand.