RAEN Eyewear
Fall / Winter Campaign
Concept, Design & Art Direction
Creative Direction: Libre Design
The Fall Collection.
RAEN unveiled two brand new sun frames last fall, along with a handful of new, hand-crafted optical frames. Our team was inspired by the dichotomy of the two new sun frames—Lumis & Rifka—and set out to create a campaign that celebrated each in their own light, creating a unique contrast.
Photography: Julian Martin
Copywriting: Adam Sherrett
Video: Zach Griffin